General Assembly

Pros: The instructors taught this course in a way that I could apply the new skills immediately at work, and projects were framed in business cases and real world examples. The content was contextualized and actionable.

Cons - I wish that we had allocated... Read More a bit more of the class time to SQL and a little less to Tableau.

I took the product management 10-week course in 2015, and it was a really great experience. The instructors were extremely knowledgeable and patient. I took the program to help me in the current job I was in and it did exactly that. I was able to support... Read More clients in their business and approach decisions in a more strategic way. Like anything, you get what you put into it.

Simple, direct and informative course with lots of engagement of the students by homework, on class projects and final project. This will equip you will all the know how information that you need to start and act as a proper product manager in your organization... Read More or enhance your existing behavior as product manager.
Highly recommended!

Coming from a digital marketing background, I really wanted to brush up on some of my skills and dive deeper into a few topics that I didn't know much about, so I signed up for the 1 Week Digital Marketing intensive. My instructors Salim and Shanna were... Read More absolutely amazing. They were knowledgeable, helpful and very patient.

I felt that I had an advantage over a lot of the students in the class because I did have prior knowledge of everything we touched on, even it if was only a general familiarity. There were some people who knew nothing about Digital Marketing and it showed. In fact, at times, I really felt like it was hindering the rest of us from learning more and going deeper on certain topics. Shanna and Salim worked well to mitigate these issues, but there is only so much they can do.

When I was trying to enroll in the course, someone from General Assembly called me to make sure the course was a good fit for me. I am unclear how some of my classmates made it through that screening process, but I would advise General Assembly to be more cautious with who they let in. There seem to be no prerequisites, but there definitely should be. And, if nothing else, there should be a 30-minute tech session prior to the first day of class for the folks who need it. There were people who didn't even know how to use Google Docs. It's not a good use of anyone's time to have to explain that repeatedly.

The pro: Great student diversity in the PM class. Awesome instructor who brought rich experience and content Personally, I would highly recommend the in-person class over remote The con: Pricey Networking/hiring opportunities are insufficient. This should... Read More be improved especially for PM

The content was fantastic and the course quickly brought me up to speed to a point where I could learn more effectively. The teachers and staff were very knowledgeable and helpful. The course work was well thought out and was challenging at times but... Read More very rewarding. Overall I would highly recommend this course to anyone wanting to break into the UX space.

I took the 10-week Digital Marketing course at General Assembly in Washington, DC from July to September. This course covered many platforms such as Google Analytics, Facebook Ads, Google Ads and MailChimp while also covering many types of marketing strategies... Read More and concepts like the consumer funnel, pacing campaigns and content copy writing. I don't think there are any cons to this class. We got to choose a local company of our choice (although our teacher provided us with at least 6 companies to pick from if we didn't have a company in mind) and apply what we learned in class to help assist them with their digital marketing goals. At the end, our final project was essentially a slide show presentation of how we utilized everything we learned to help X company achieve its objective through measured KPIs. Not only do I have Google Analytics skills, but I now have a portfolio of work I have done for a company in the area with ACTUAL results to show future employers. All the resources provided to you are free and I walked away with many good links and tips to make my experience as a Digital Marketer easier. I was new to the world of digital marketing, yet I found the course work digestible. The homework actually related to the previous lesson and if you completed the tasks in class, most likely you would just copy and paste that and be done with you homework! I think for the ROI, it is well worth your money taking this class! You also get access to a wonderful community of people which most likely, are hiring at some point in time. You 1) Network, 2) get a portfolio add with your project company 3) get fantastic teachers 4) learn complex platforms like Google Analytics 5) learn in a small class 6) go at a reasonable pace and 7) possibly leave with opportunities to job interview!

For a marketer with a full-time job, this program was great. I nearly went to Georgetown for their program - but I'm glad I chose GA instead. The instructors were professionals from the digital marketing field and passionate about the subject. GA teaches... Read More you everything you need to know that is in demand in digital marketing. The classmates were all awesome and came from interesting backgrounds, from all professional levels. The GA environment is so welcoming and is great place for learning. The instructor Kristen Ferrer is an absolute weapon at teaching marketing. I loved her and the GA community. I highly recommend the program.

General Assembly was an insane experience for me. I had a lot of interest in coding and I knew I was getting myself into something tough. This helped me gain a foundation in JavaScript and I now have the power to learn more. It takes time and effort to... Read More really get into coding and I think anyone of interest can do it if they put in hours and hard work. It has only been two weeks since I ended my cohort and I haven't found a job yet. If you keep up the hard work you can get a job at the right time, but prepare to get rejections. Also, the instructors do a great job teaching and half of it is up to you to put in the hours to learn. Career support was very helpful, as well.